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Written by: CDO Magazine Bureau
Updated 6:35 PM UTC, Tue December 10, 2024
In an era where AI poses challenges to many industries, particularly media, Dow Jones is harnessing the opportunities that come with AI and data science to propel its growth. From integrating AI and GenAI across its consumer and enterprise products, to leveraging data science to drive reach and engagement across platforms – Dow Jones has successfully infused the latest emerging tech across its portfolio of news brands and business intelligence solutions. Hear from Dow Jones leaders on how the company has leveraged AI to drive the business forward, while safeguarding its trusted journalism and IP.
Speakers:
Bhaskar Borah, Dow Jones, SVP, Head of Marketing Data Science & Technology
Brian Gelinas, Dow Jones, SVP, B2B Products at Dow Jones
Traci Mabrey, Dow Jones Factiva, General Manager
Salema Rice, CDO Today, CEO