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PODCAST | Shift From Problem-Solving to Future-Solving — The Profitable Good Company Founder and CEO

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Written by: CDO Magazine Bureau

Updated 5:36 PM UTC, Fri September 8, 2023

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Brian Evergreen, Founder and CEO of The Profitable Good Company, speaks with Robert Lutton, VP at Sandhill Consultant and Editorial Board Vice Chair for CDO Magazine, about shifting the mindset from problem-solving to future-solving, creating a decision tree of hypotheses, opting for a reason-driven approach over a data-driven approach, the importance of storytelling, communication, and understanding the audience, and the future of AI.

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