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PODCAST | Data Tools Need Continual Iteration, Improvements, and Maintenance — Expedia Group, Director of B2B Marketing

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Written by: CDO Magazine Bureau

Updated 1:35 PM UTC, Tue June 11, 2024

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Helena Cho, Director of B2B Marketing at Expedia Group, speaks with Diena Lee Mann, Founder and CEO of Spectio, about her professional trajectory, her role in building prescriptive analytics toolkits, business challenges to make data-driven decisions, and delivering a successful data product.

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