TransUnion Promotes Praneeth Meka as CDAO for UK and Europe

(EMEA) TransUnion, a global information and insights company, has recently promoted Praneeth Meka as CDAO for the UK and Europe from his previous role as Sr Director Head of Data Science and Analytics. Meka is an experienced and results-oriented Data Analytics Professional with over 17 years of expertise in data science, machine learning, AI, and analytics.

With a strategic focus on execution, Praneeth has demonstrated capabilities in leading large and diverse teams to deliver transformational programs. He has effectively led teams comprising Data Scientists, Data Engineers, and Analysts, providing substantial value to organizations. Having worked across various geographies including APAC, Europe, North America, and the Middle East, he currently serves as the leader of the Data Science and Analytics team at TransUnion UK, based in London and Leeds.

His areas of expertise include credit risk management, fraud risk management, product and pricing analytics, digital analytics, model governance, data governance, performance management, marketing analytics, business intelligence, segmentation, go-to-market strategy, campaign management, and strategy. He is also involved in consumer banking products such as cards, loans, deposits, and wealth.