PG Forsta Appoints Mike Thompson as Chief Analytics Officer

(US and Canada) Experience measurement and insights provider PG Forsta has appointed Mike Thompson as its Chief Analytics Officer. With over three decades of experience, Thompson will drive the development of new AI-driven capabilities as part of the company’s US$ 500 million investment to bring technologies like generative AI to its Human Experience (HX) Platform.

In his previous position at Cedars-Sinai Health System, Thompson spearheaded advancements in data warehousing, data science, and applied AI. His dedication to AI transparency was critical in founding Cedars-Sinai’s AI Validation lab, where he successfully tested and implemented AI-driven solutions for real-time healthcare challenges. Thompson has also held data and analytics leadership roles at Children’s Healthcare of Atlanta, SunTrust Banks, IPS-Sendero, and ProfitStars.

“Technologies like generative AI can improve the experiences of people across every industry,” says Darren Dworkin, PG Forsta President and Chief Operating Officer. “Mike’s expertise will enable us to double down on our focus to deliver innovations that ensure the right information is available at the right time, in the right place, for the right people.”

In the past few months, the company has announced a range of new AI-powered features and products including Answer Assist to help organizations respond to online reviews, and Dynamic Conversation to make surveys more dynamic and intelligent by predicting the most relevant question to ask in real-time.