(US and Canada) Media Horizons, a marketing agency specializing in data-driven, multi-channel marketing solutions, has appointed Liz Buderus as Chief Data Officer. Buderus is an accomplished executive with over 20 years of demonstrated success and a history of rapid career advancement within the realm of data-driven products.

With a wealth of industry leadership experience encompassing sales and product management, Buderus has consistently delivered results throughout her career.

Prior to joining Media Horizons, Buderus served as Vice President of Product Management, Digital Media Solutions at Epsilon. One of her notable strengths is her ability to spearhead strategically significant initiatives grounded in customer-driven data, insights, and analytics, all of which are reflective of dynamic market trends.

In the previous phases of her career, Buderus excelled as a top-performing leader of sales teams, taking on responsibilities that included contract negotiations, pricing strategies, and account planning, while effectively cross-selling enterprise solutions.

Within her teams, Buderus fosters an environment that blends intellectual competence with empathetic connections. Her success is rooted in her analytical and creative problem-solving skills, which enable her to lead her teams with a clear understanding of the “why” behind their responsibilities and desired outcomes.

Buderus consistently garners recognition as an outstanding achiever, a fact reflected in her rapid promotions within organizations, often into roles that carry significant responsibility for revenue generation and strategic outcomes.