(US and Canada) We are pleased to welcome Das Dasgupta, Ph.D. to CDO Magazine’s Global Editorial Board. Dasgupta is the Chief Data and Analytics Officer at Starbucks. He has held leadership roles at Amazon, McKinsey, Viacom, EY, and Saatchi, a journey that rounded him well across diverse functions, including customer experience, operational excellence, marketing, advertising, and product innovation.
Dasgupta has over 25 years of experience leading organizations through Strategy, Operations, and Data Analytics initiatives. He is also an Adjunct Professor of Data Science at the Marshall School of Business at USC and holds a Dual Ph.D. in Operations Research and Management Science from Penn State University.
An expert in building and improving “Moneyball Teams,” Dasgupta excels in building top-tier data strategy teams and systems with the right AI and ML technologies helping companies make data-driven decisions related to marketing and advertising, operations/supply chain, and back-office automation.
Some of Dasgupta’s notable achievements include developing an AI/ML-powered system for Publicis that increased return on ad spend for its clients by an average of 40%. He led Robotic Process Automation for the order-to-cash, procure-to-pay, and records-to-reports systems for Viacom’s back office, saving $30M over 2 years.
Additionally, he played a key role in developing Amazon’s process of taking a picture of a delivered package and sending it to the customer, significantly improving the customer experience and saving Amazon $100M+ in costs. Across the companies Dasgupta has been involved with, his work has contributed to over $500M in cost savings and revenue growth.
As global thought leaders, CDO Magazine’s Editorial Board of top executives share their expert opinions and innovations in data and analytics. The board ensures that we champion the best companies, leaders, and insights that accelerate our community’s success. Members may serve as editorial writers, reviewers, content developers, and conference speakers.
The CDO Magazine community welcomes Das Dasgupta, Ph.D. to our growing Global Editorial Board membership.