(Europe) PwC’s UK Deals Insights and Analytics team has chosen Doorda Data Products to augment its analytics capabilities. The Deals Insights and Analytics team is increasingly incorporating external data sources into its analysis on behalf of its private equity, hedge fund and corporate clients. Incorporating data curated by Doorda can increase productivity, answer new business questions, and accelerate time to insight.

Doorda researches, consolidates, links, and updates Open Data from hundreds of publishers into a unique, highly organised Cloud Data Platform. The PwC team is also looking to capitalize on features unique to the Doorda Data Platform; historical data not kept by data publishers, data specifically harvested by Doorda using Freedom of Information requests, and a comprehensive index of all UK addresses, underpinned by a technology which identifies buildings and addresses.

Nigel Wilson, Partner, Deals Insight & Analytics at PwC UK, said, “In pursuit of trusted third-party data, with the depth, breadth and quality we need to enhance our complex analyses, we have searched the market and performed diligence on a wide range of data vendors. As part of our diligence process, Doorda was differentiated given its unique proposition of blending ‘messy’ open source datasets and structuring them in a way that makes them quick to interrogate, which is essential in a Deals environment.”

Clifford McDowell, CEO, Doorda, said, “We are delighted to be supporting the data and analytics experts in the Deals Insights and Analytics Team at PwC by giving them immediate access to the wealth of Open Data and unique features within Doorda Data Products to help improve outcomes and shorten time to insight.”