(US and Canada) We are pleased to welcome Iwao Fusillo to CDO Magazine’s Global Editorial Board. Fusillo is the Global Head of Data & Analytics for PepsiCo’s eCommerce division. He develops PepsiCo’s eCommerce analytics vision and strategy for its in-house analytic solutions for pricing, media and search marketing, promotions, inventory management, and sales operations. He manages top-tier talent in eCommerce data engineering, analytics, machine learning and business intelligence, and oversees PepsiCo’s relationships with second- and third-party data providers. 

Before PepsiCo, Fusillo was General Motors’ (GM) Chief Data & Analytics Officer, responsible for the company’s CRM, customer lifetime value and hybrid cloud migrations. He also served as GM’s data evangelist for its extensive community of data analytics and ML/AI professionals and was a GM Ventures investment board member. Prior to GM, Fusillo was the NFL’s Senior Vice President of Data & Analytics, improving the safety of the game of football, growing the league’s fanbase, and identifying the key drivers of fan engagement across television, digital, and social media channels. Before the NFL, Fusillo was the Global Head of Data Strategy & Insights for American Express Company’s (AXP) Commercial Payments Division. He also served as AXP’s Co-Head of Mergers & Acquisitions and was vice president of Chemical Bank’s Financial Planning & Analysis group (now JPMorgan Chase).

Fusillo, a member of the board of directors of a sports technology startup (currently in stealth mode), is a member of the Asia Society Technology and Innovation Council and the Stevens Institute of Technology Board of Advisors.

As global thought leaders, CDO Magazine’s Editorial Board of top executives shares their expert opinions and innovations in data and analytics. The board ensures we champion the best companies, leaders, and insights that accelerate our community’s success. Members may serve as editorial writers, reviewers, content developers, and conference speakers.

The CDO Magazine community welcomes Iwao Fusillo to our growing Global Editorial Board membership.