(USA and Canada) Lalit Wadhwa, EVP & Chief Technology Officer at Encora together with Robert Lutton, Vice President at Sandhill Consultants discuss points causing organizations to struggle in delivering key business value outcomes. The lack of understanding and appreciation of the entire data transformation journey and disconnected business strategy leadership equates to failure from a data space business perspective. Focusing on core processes and principles will lead to achieving the functional business goals of the organization.