Data Management

Why 96% of Organizations Rely on Real-time Data But Few Monetize It Well

avatar

Written by: CDO Magazine Bureau

Updated 12:33 PM UTC, Thu February 13, 2025

post detail image

Did you know, 96% of organizations depend on real-time data to make timely decisions but the ability to turn the data into decisions quickly is limited to a few?

So, what’s going wrong?

The answer lies in data liquidity — a crucial factor for enterprises aiming to monetize their data.

CDO Magazine, in collaboration with Boomi, presents its latest research report, Turning Data Into Dollars: A Preparedness Survey for Data Monetization. This in-depth study dives deep into the complex landscape of data monetization. While the full report covers a wide range of findings, the following takeaway is a peek into the challenges and opportunities organizations are facing as they aim to unlock the power of their data.

Takeaway: A significant portion of respondents believe improvements in data liquidity or data flow could accelerate decision-making and increase operational efficiency. Yet many organizations remain cautious about making necessary changes. Surprisingly, 89% of organizations still rely on manual interventions for data access.

What does this mean for your organization’s data monetization strategy?

With insights from 90 global data and AI leaders, the “Turning Data Into Dollars” report offers valuable benchmarks and actionable recommendations for enterprises like yours. Don’t miss out — Download the full report for FREE to discover the challenges, opportunities, and strategies to unlock your organization’s data monetization potential.

“This research is not just a snapshot of the current data landscape; it’s a call to action for leaders to assess their data fluidity that impacts decision-making and ultimately revenue. By benchmarking against global peers, organizations can identify their own unique challenges and opportunities, taking meaningful steps towards unlocking the true power of their data,” says Camille Prado, CDO Magazine Global Editor.

About Boomi

Boomi, the intelligent integration and automation leader, helps organizations around the world automate and streamline critical processes to achieve business outcomes faster. Harnessing advanced AI capabilities, the Boomi Enterprise Platform seamlessly connects systems and manages data flows with API management, integration, data management, and AI orchestration in one comprehensive solution. With over 23,000 customers globally and a rapidly expanding network of 800+ partners, Boomi is revolutionizing the way enterprises of all sizes achieve business agility and operational excellence.

Related Stories

July 16, 2025  |  In Person

Boston Leadership Dinner

Glass House

Similar Topics
AI News Bureau
Data Management
Diversity
Testimonials
background image
Community Network

Join Our Community

starStay updated on the latest trends

starGain inspiration from like-minded peers

starBuild lasting connections with global leaders

logo
Social media icon
Social media icon
Social media icon
Social media icon
About