MasterCard, Chief Marketing and Communications Officer and President, Healthcare: Data Analytics and Marketing

(USA and Canada) Raja Rajamannar, Chief Marketing and Communications Officer and President, Healthcare at MasterCard along with Anthony Breen, CEO at Synergistic discuss the role of data-driven marketing in the past decades.

Also, Raja shares breakthrough, frontier strategies to navigate the challenges marketers face to thrive in a modern business world that is changing with unprecedented speed and disruption in his book Quantum Marketing, which you can check here -https://www.amazon.com/Quantum-Marketing-Mastering-Tomorrows-Consumers/dp/1400223954/ref=sr_1_1?dchild=1&keywords=raja+rajamannar&qid=1611696751&sr=8-1