Greece Launches Digital AI Assistant mAIGreece for Travelers

Greek tourism minister Olga Kefalogianni recently unveiled “mAIGreece,” a new digital travel assistant app at the National Gallery of Greece. With support from the Ministry of Digital Governance, the “mAIGreece” app will leverage AI to provide travelers with useful information. Initially available in 31 languages, it will help travelers in their native language.

Specifically, mAIGreece is a digital assistant that will act as a personalized travel companion for global visitors. Travelers will be able to chat by submitting their query in natural language, in both written and spoken form.

In addition, mAIGreece will use geo-location technology (GPS) to provide information depending on the area in which the visitors are located. Underscoring the tool’s importance, Kefalogianni mentioned in her speech that it will help visitors feel more secure in Greece.

Moreover, the Minister of Digital Governance, Dimitris Papastergiou, added that this digital application will be there in difficult times. For example, it will give clear answers about what to do if a visitor loses their passport or wallet.

In the first phase, this application will be promoted by the Greek National Tourist Organization (GNTO) offices abroad, while a special event will be organized at the Athens airport.