Grupo Financiero Banorte, Chief Analytics Officer: Establishing the Organizational Value of Data

(USA and Latin America) Dr. Jose Murillo, Chief Analytics Officer at Grupo Financiero Banorte together with Robert Lutton, Vice President at Sandhill Consultants discuss the importance of data. Data science needs to always demonstrate its value in organizations. For it to have a sustainable analytics practice within a firm, CDOs must see themselves as entrepreneurs and focus mainly on the company’s ROI.