(USA and Canada) Iwao Fusillo, Chief Data and Analytics Officer at General Motors with Tom Pohlmann, Chief Marketing Officer at AHEAD discuss how AI and ML can affect the market. Many companies jump straight to ML and AI development and get discouraged if it doesn't work. While some companies do ML well, the leaders that don’t trust the AI black box. As suggested by Fusillo, what AI needs is a glass box for senior leaders to see the data inputs and the logic that created the outputs, instead of a black box.